Digital credentials help transform knowledge, skills, and abilities into actionable growth. They can also be a competitive edge, driving real savings to the bottom line for your organization. Here are three ways digital credentials save businesses money:
- Free brand marketing. Digital credentials are highly visual and optimized for sharing on social media and professional networks. This builds awareness, value, and demand for an organization’s credentials and has a real impact. According to the case study ''Shifting the Up-skilling Paradigm: Digital badges help IBM create a diverse, inclusive workforce'', IBM’s digital badge program has garnered more than 200 million estimated social media impressions through early 2018, which is equal to $39,000 per month in marketing value.
- Reduce turnover, save recruiting costs. Giving employees an opportunity to work on new projects or initiatives can boost their job satisfaction, helping reduce turnover. And that makes a big difference to the bottom line. Want to know how? Watch this:
Are you ready to learn more about digital credentialing, and how you can recognize your best employees? We're here to help, schedule a chat with our team now!