Explore Dynamic Business Outcomes with Digital Credentials
Credly
Organizations must stay competitive and adapt to rapid technological advancements. Digital credentials are a transformative tool in an organization's upskilling and reskilling strategy.
From increased employee engagement to driving ROI and gaining a competitive edge, discover how digital credentials can help you effectively measure, evaluate and demonstrate positive business outcomes.
Using Credly Analytics
Total Badges Issued: Measure the progress of your program
Total Acceptance Rate: Track when earners accept the digital credentials
Badge Shares: Measure the marketing reach of your program
Traffic to Your Website: Report on badge-driven traffic for brand awareness and marketing ROI
Benchmarking Data: Benchmark your program against industry standards
These metrics serve as critical indicators of the effectiveness and impact of their digital credentialing programs.
By combining digital credentials data with other stats, organizations can show the correlation of tangible business outcomes and build a comprehensive ROI picture for L&D programs.
Increased Employee Engagement
Pearson's 'Teaching with the Global Scale of English' initiative boosted employee engagement. With 90% badge acceptance, two-thirds of completions came from sales and marketing roles, demonstrating proactive involvement. Additionally, badge earners actively shared achievements on social media, becoming initiative champions.
Developed a Culture of Learning
PVH University's adoption of Credly has elevated course completion rates, boasting a 77% digital badge acceptance rate. This has fostered a vibrant culture of learning across the organization. Charlie Forty, Senior Director of Talent Development at PVH Corp, credits Credly badges for sparkling excitement and facilitating skill-sharing among colleagues.
Increased Productivity
Grant Thornton LLP aimed to become a skills-based organization. By using digital badge shareability, they increased course completion rates and spread awareness of their badging program. Metadata from Credly badges combined with other sources of assessment data revealed that badge earners managed 18% more total engagement value and exceeded billable hour targets by 0.9%.
Increased Revenue
Increased Employee Morale
Enhanced Employer Branding & Reputation
Johnson Controls' digital credentialing program also bolstered brand awareness and reputation. Endorsed by executives, it received a positive reception, driving increased interest. Tony Bleything, Senior Learning Experience Designer, emphasized Credly-backed OpenBlue badges' prestige, differentiating the company in the industry. This elevated confidence in service technicians enhanced brand reputation, boosting customer confidence and satisfaction.
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